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Promotion of the Electrical Safety Register Steps up
ECA reported recently that the campaign to promote the Electrical Safety Register has now reached more than 32 million people after there was coverage on national TV, radio and newspapers.
The register was created in combination with the Electrical Safety Council and the Electrical Contractors Association and has more than 36,000 ELECSA, NICIEIC and ECA registered members.
As part of the campaign to promote the register and encourage homeowners to use it, ESC’s Director General, Phil Buckle, and the spokesman for the register, Tony Cable, both appeared on BBC Breakfast television. They discussed electrical safety in the home and concentrated on the potential dangers associated with people carrying out electrical work themselves and encouraged the use of registered electricians from the register.
In addition, as part of the campaign, a host of radio interviews on many local radio stations throughout the UK took place which tried to make people aware of the register’s existence and encouraged them to visit the website.
Part of the promise given to electricians on the register was that it would be promoted by ESC and ECA and following on from the promotion they have already carried out, further promotion to householders and UK citizens will take place to encourage them to use the service.
Both ECA and ESC fully believe that the register is a huge step forward in ensuring that only registered electricians carry out electrical work. It also promotes and encourages the public’s understanding of what these brands are and what they mean.
For information on the register and how to get your name on it, visit the electrical safety register website for details.
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